Usability and the mobile web | Webdesigner Depot webdesignerdepot.com

For some time now, anyone concerned with search engine optimization made sure a mobile version of their website was available because otherwise they ran the risk of angering the Google algorithm. Yet unlike so many other trends in the SEO world, research shows that mobile web use isn’t slowing down, even though many of the so-called mobile friendly websites are a pain to use. Not only are mobile views growing, they are blowing up. Research from Statista estimates that the amount of web traffic in the year 2019 will be around 24.3 Exabyte, up from 4.2 Exabyte in 2015. Just to make sure you understand the gravity of that, one Exabyte is equal to 1 billion Gigabytes. Despite evidence showing that visitors are using their mobile devices to browse the web, not everyone designs with the mobile user in mind. According to the Nielsen-Norman Group: …there are more smartphone users worldwide than desktop and laptop users the usability of mobile websites and applications is still well behind the